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From Guesswork to Strategy: Revolutionizing Vehicle Ordering

This system implementation required a shift in leader’s thinking from a reactive ordering mindset to a strategic ordering mindset.

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Market Based Ordering

A German automotive manufacturer reimagined its vehicle ordering system, requiring a fundamental mindset shift for sales managers to think strategically about their future inventory needs. Instead of reactive ordering, managers were trained to plan six months ahead, considering factors like color preferences, seasonal demand, and model mix, directly influencing production. This change management program combined a web portal, dealer testimonial videos, digital learning solutions, job aids, and in-market training across 40 markets, led by a team of trainers. Through a two-wave rollout, the program streamlined ordering, shortened the supply pipeline, and ensured vehicles were readily available at ports, creating a more efficient, demand-driven system.

Challenge

Launch and roll out an entirely new sales inventory management process and platform to 700+ Sales Managers

Components

  • Facilitated and digital learning solutions and job aids
  • Program design
  • Communications
  • Reference Portal
  • Leader’s Guide and Participant Materials
  • Quick Reference Guides
  • Train-the-trainer
  • Program facilitation

Result

Support successful rollout of Market Based Ordering process/platform

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