Master the Ability to Shift Industry Change Into Market Leadership
The automotive industry isn’t just evolving—it’s being redefined. Electrification, digital retail, direct-to-consumer models, and supply chain disruptions are reshaping the game. Are you keeping up, or setting the pace?
We design strategies, tools, and frameworks that turn complexity into opportunity. From reimagining sales models to seamless technology integration, we help your workforce reduce friction, maximize efficiency, and transform change into a lasting competitive advantage.
Proven outcomes
j.d. Power
#1 Ranking
Sales Satisfaction Index
In 4 of the last 5 years
j.d. Power
Top 5 Ranking
Customer Service Index
In 4 of the last 5 years
j.d. Power
10 Gold Awards
Excellence Award
In 4 of the last 5 years
j.d. Power
Best in Class
Service Advisory Study
In 4 of the last 5 years
Proven Methods, Custom Crafted
Strategic Roadmapping & Execution
Every successful transformation starts with a clear strategy. We partner with organizations to define, align, activate, and implement strategic initiatives focused on people, growth, organizational evolution, and operations—ensuring a strong foundation for change and scalability.
Including, but not limited to:
- People & Culture Strategy – Designing for leadership development, employee experience, and talent mobility.
- Growth & Customer Strategy – Improving customer experience, sales effectiveness, and M&A readiness.
- Org & Digital Transformation – Enabling AI integration, business model shifts, and new ways of working.
Culture & Mindset Activation
Change is more than a plan—it’s a mindset shift that must be embraced across all levels of an organization. We guide teams to adopt change, embed new behaviors, and reinforce cultural agility, ensuring transformation sticks.
Including, but not limited to:
- Leadership & Team Mindset Training – Helping teams anticipate, adapt, and lead through change.
- Agile Activation Strategies – Moving from top-down mandates to team-driven adoption and sustainment.
- Customer Experience & Hospitality-driven Culture Shifts – Integrating modern luxury and/or personalized service into brand interactions.
Technology Integration & Adoption
Technology is only as powerful as its implementation and adoption. We ensure seamless rollout, training, and workforce adoption of new systems—reducing resistance, enhancing operational efficiency, and driving maximum ROI from digital investments.
Including, but not limited to:
- Digital & AI Transformation Strategy – Aligning AI, automation, and digital tools with business objectives.
- Technology Rollout & Change Management – Seamless execution of enterprise and ecosystem platforms to maximize experience and effectiveness.
- User Adoption & Engagement – Custom instructor-led training, web-based training, and interactive resources to maximize usability.
Strategic Roadmapping & Execution
Every successful transformation starts with a clear strategy. We partner with organizations to define, align, activate, and implement strategic initiatives focused on people, growth, organizational evolution, and operations—ensuring a strong foundation for change and scalability.
Including, but not limited to:
- People & Culture Strategy – Designing for leadership development, employee experience, and talent mobility.
- Growth & Customer Strategy – Improving customer experience, sales effectiveness, and M&A readiness.
- Org & Digital Transformation – Enabling AI integration, business model shifts, and new ways of working.
Culture & Mindset Activation
Change is more than a plan—it’s a mindset shift that must be embraced across all levels of an organization. We guide teams to adopt change, embed new behaviors, and reinforce cultural agility, ensuring transformation sticks.
Including, but not limited to:
- Leadership & Team Mindset Training – Helping teams anticipate, adapt, and lead through change.
- Agile Activation Strategies – Moving from top-down mandates to team-driven adoption and sustainment.
- Customer Experience & Hospitality-driven Culture Shifts – Integrating modern luxury and/or personalized service into brand interactions.
Technology Integration & Adoption
Technology is only as powerful as its implementation and adoption. We ensure seamless rollout, training, and workforce adoption of new systems—reducing resistance, enhancing operational efficiency, and driving maximum ROI from digital investments.
Including, but not limited to:
- Digital & AI Transformation Strategy – Aligning AI, automation, and digital tools with business objectives.
- Technology Rollout & Change Management – Seamless execution of enterprise and ecosystem platforms to maximize experience and effectiveness.
- User Adoption & Engagement – Custom instructor-led training, web-based training, and interactive resources to maximize usability.
What Our Clients Say
“AAAAWWWWEEEESSSSOOOMMMMEEE!!!!!!!!!!!! I could not have imagined this turning out any better. Great job everyone!”
Director, Sales Planning Volkswagen of America
See Case Studies
Talk with an Transformation Expert
We bring years of hands-on experience, deep industry knowledge, and proven strategies tailored to help you transform your business. Ready to design a different future? Let’s talk.
Book Now
Jerry Hamburg – Principal 
TiER1 Performance – Authored by Jordan Rickard